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Contact
+91 98200 44556
priya.nair@email.com
linkedin.com/in/priyanair
Mumbai, India
Skills
Marketing:
Performance, Lifecycle, SEO, CRO
Tools:
Google Ads, Meta, MoEngage, GA4
Certifications
•
Google Ads Certified
•
Meta Blueprint
Languages
English - Fluent
Hindi - Native
Marathi - Native
Priya Nair
Digital Marketing Manager
Summary
Digital marketing manager driving growth across performance, lifecycle and brand for consumer apps.
Experience
Digital Marketing Manager
· Nykaa
2020 - Present
•
Scaled paid acquisition to 500k installs/month at -20% CAC.
•
Grew email revenue 45% with lifecycle automation.
Growth Marketer
· Paytm
2017 - 2020
•
Ran experiments lifting retention 14%.
•
Managed a ₹6Cr annual budget.
Education
MBA, Marketing
, NMIMS Mumbai
2015 - 2017
Key Achievements
•
500k installs/month at -20% CAC.
•
Grew email revenue 45%.